THE KITE + DART BLOG

Stand Out, Get Leads

Why Should Your Business Stand Out and How to Nail Those Leads?

Imagine a world where every single business did things the exact same way. Boring, right? But guess what? Your business isn’t like everyone else's, and that’s your superpower.

What Makes Your Business Unique?

First...

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Rekindling the Entrepreneurial Spark: The Path to Recovery after the Pandemic

How many times have we been told that in the face of adversity, our true strength emerges? How many times have we heard that after the darkest night comes the brightest dawn? So, why should it be any different this time, in the wake of the COVID-19 pandemic that has swept across the globe,...

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The True Cost of Perfection

In our pursuit of success and personal growth, we often strive to improve areas where we feel deficient. However, for heart-centered entrepreneurs – those who lead with empathy, compassion, and an unyielding dedication to their purpose – this approach might not only be unnecessary but...

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The Magic of Conversion

Conversion is an exciting word. It's like a magic spell that transforms a stranger into a client. But how does this magic work? Many folks running businesses think it's a total mystery. But hey, just because we don't understand everything about conversion doesn't mean we're totally in the dark....

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How You and Your Business Can Thrive in the New Year by Building Sticky Habits kite + dart group

 New year, new you, right? Have you stuck with your resolutions, or have you let them slip?

January brings a big boost of motivation, and that's good! But it's not enough on its own. Motivation fades quickly. What doesn't is discipline. So use that extra pool of energy over the next few...

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Responsible Marketing: Causation Versus Correlation

Every year, business coaches and marketing experts make millions of dollars claiming a causational guarantee: “Follow my methodology and your business will double.” “Buy my product and you’ll get XYZ results.” Essentially, “do this, get this...

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